- Music Promotion
Main Product:
- Music Video
Ancillary Product 1:
- Magazine advert
Ancillary Product 2:
- Digipack
Genre of Main Product:
- Acoustic singer/songwriter
Target Audience:
Demographic:
- Female aged 16-25
Psychographics:
- Old brief described a party girl that enjoyed 'roaming free', but after a change of song the first part isn't relevant.
- Likes to roam free, very easy-going, calm.
Lifestyle:
- Stereotypical student life, likes going out, but likes to relax a lot also.
Similar Media Products:
- KT Tunstall - "Suddenly I See"
- Laura Marling - "New Romantic"
- James Morrison - "You Make It Real"
- Damien Rice - "Nine Crimes"
- Beginning of film 'Closer'
Justification for choice of breif:
No comments:
Post a Comment